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Zix Corporation Addresses New HIPAA Regulations



--New HIPAA era has arrived; ZixCorp executive offers advice for healthcare businesses to ensure compliance
DALLAS, June 24, 2009 /PRNewswire-FirstCall via COMTEX/ -- Zix Corporation (ZixCorp(R)) (Nasdaq: ZIXI), the leader in hosted services for email encryption, today announced that ZixCorp Vice President and HIPAA subject matter expert, Geoff Bibby, is available to discuss the recent amendments to the healthcare privacy and security obligations under the Health Insurance Portability and Accountability Act (HIPAA). On February 17, 2009, President Obama signed the American Recovery and Reinvestment Act (ARRA). The healthcare portion is known as the Health Information Technology for Economic and Clinical Health Act (HITECH Act) and it contains drastic changes to the Health Insurance Portability and Accountability Act (HIPAA). This new legislation has significant ramifications, most notably in the following areas - enforcement, breach notification, implication for business associates and use of encryption.

    Bibby is available to speak on any HIPAA-related topics, including:
  • Why email encryption should be a high priority compliance area for healthcare enterprises
  • Needed improvements to security practices, including use of policy-based encryption
  • How new HIPAA legislation drastically alters the healthcare privacy and security environment and the associated challenges
  • Enforcement changes including fines exceeding $1 million
  • How companies can become compliant with the new HIPAA standards
  • Impact of these changes on business associates

HIPAA requires use of methods for rendering Personal Health Information (PHI) data in paper or electronic form unusable, unreadable, or indecipherable to unauthorized individuals while in motion. However, recent history has provided examples of healthcare organizations distributing PHI via unsecure e-mail. As enforcement continues to be more extensive and penalties more punitive, today's security breaches, even those without any discernible risk of harm, will be broadly publicized, often dictated by regulations, and can be financially catastrophic for non-compliant businesses, including a new tiered penalty structure ranging from $25,000 to $1.5 million. Healthcare organizations and their business associates need to begin to address the new requirements in order to be compliant with the February deadline.

If you are a member of the media and would like to schedule a conversation with Mr. Bibby, please contact ZixCorp Public Relations at (972) 341-2527.

In addition, this week ZixCorp will be attending the Blue Cross and Blue Shield Association's 2009 Compliance, Ethics, HIPAA and Privacy/Security Conference in Seattle, Washington from June 23 - June 26, 2009. ZixCorp currently provides email encryption services for 30 Blue Cross and Blue Shield organizations, including the Blue Cross and Blue Shield Association.

About Zix Corporation

Zix Corporation is the leader in email encryption and payor sponsored e-prescribing services. ZixCorp offers the simplicity of Software as a Service with the convenience of customizable encryption policies. ZixCorp provides automated key management "in the cloud" for all its customers, resulting in a scalable, reliable, easy-to-use and simple-to-administer service. ZixDirectory is the largest email encryption directory in the world enabling seamless and secure communication among communities of interest. ZixDirectory connects over 17 million members and includes over 800 financial institutions, the FFIEC federal banking regulators, 20 state banking regulators, over 30 Blue Cross Blue Shield organizations and more than 1000 hospitals. ZixCorp's PocketScript(R) e-prescribing service saves lives and saves money by automating the prescription process between payors, doctors and pharmacies. For more information visit http://www.zixcorp.com/.

SOURCE Zix Corporation

http://www.zixcorp.com